When the world watches, the vulnerable are seen too.

This summer, eight World Cup matches are coming to Atlanta, and millions of visitors will come with them. House of Cherith is using this moment to equip our community to recognize trafficking, protect the vulnerable, and stand with survivors long after the final whistle.

 A global event in our backyard

Major sporting events draw enormous crowds, surge demand for hospitality and short-term rentals, and pull attention away from the people most at risk. They don't create trafficking, but they can intensify the conditions traffickers exploit, and they create a rare window when our entire community is paying attention.

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This isn't a problem visiting from somewhere else.

Trafficking is already here, every day, in our neighborhoods, schools, hotels, and online platforms. The World Cup doesn't import this issue, it amplifies what we already need to be paying attention to.

GA has the 7th

Highest trafficking rate of any U.S. state (htcourts.org/georgia)

12–14 years

Average age a victim is first trafficked in Georgia (htcourts.org/georgia)

374

Girls commercially sexually exploited each month in Georgia (htcourts.org/georgia)

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What trafficking actually looks like

The clearer we are about the realities of trafficking, and the myths surrounding it, the better we can protect the people around us.

The Basics

Human trafficking is the use of force, fraud, or coercion to compel another person to provide labor or commercial sex. Anyone selling sex who is under 18 is a trafficking victim by law, regardless of consent.

Victims are most often exploited by people they know; a partner, family member, employer, or recruiter. Kidnapping by strangers is the exception, not the rule.

Trusted resources to share:

Myth vs. Reality

MythTrafficking only happens to people from other countries.

RealityThe majority of victims identified in Georgia are U.S. citizens, often trafficked within their own communities.

MythYou can spot a trafficked person by how they look.

RealityThere are rarely visible signs. The most reliable indicators come from context and relationships with people you already know.

MythVictims will identify themselves and ask for help.

RealityFear, manipulation, trauma bonds, and shame keep most victims from seeking help — even when they have the opportunity.

Know the story, not just the signs.

 The most powerful thing you can do is pay close attention to people you already know, and learn what to watch for in your specific work or life setting. Here are a few things to watch out for:

In healthcare settings

  • Patient won’t answer questions about an injury
  • Repeated reproductive or sexual health concerns
  • A companion who answers for them or interprets every question
  • Branding tattoos or signs of physical control

At work or in recruitment

  • Employer refuses to give a signed contract
  • Contract is in a language the worker can’t read
  • Worker pays fees to be hired, owes “debt” to the employer
  • Documents (ID, passport) held by someone else

In relationships

  • Whirlwind romance with someone much older or unknown to family
  • Sudden expensive gifts, new phone, or unexplained income
  • Withdrawal from school, friends, or activities they once loved
  • Scripted, rehearsed answers about where they’ve been

Around students & children

  • Chronic running away or unexplained absences
  • Online relationships with adults the family hasn’t met
  • Sexually explicit knowledge inappropriate for age
  • Stays with adults who aren’t relatives, can’t explain how

If you see something concerning, you don't have to be certain. Trained advocates at the National Human Trafficking Hotline can help you think through what you're observing and decide what to do. You can call 1-888-373-7888 or text HELP or INFO to 233733 (BeFree), 24/7, in 200+ languages

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Four ways to stand with survivors this summer

Raise Awareness

Share this campaign with your church, workplace, school, or social feeds. Most people don’t know what trafficking looks like in their own city. Your post might be the first time someone in your circle finds out.

Pray

Your prayers matter. Every woman and family at House of Cherith is walking a courageous journey toward healing, restoration, and hope. Join us in praying for safety, strength, healing from trauma, and lasting freedom for survivors of trafficking and exploitation.

Volunteer

Your time and presence can make a lasting impact. By volunteering with House of Cherith, you help create a safe, supportive environment where women and families can heal and rebuild their lives.

Sign up to volunteer

Join Fight Club

A community of monthly supporters committed to standing with survivors every step of the way. Your ongoing gift to House of Cherith helps provide safe housing, therapy, daily support, and long-term restoration for women and families overcoming trafficking and exploitation.

Give now
You are not alone. Help is free and confidential.

Whether you're worried about someone, need to report something you saw, or are looking for a way out yourself, reach out. All of the resources below are available 24/7.

Call

1-888-373-7888

National Human Trafficking Hotline — 200+ languages, 24/7.

Text

HELP or INFO to 233733

Free, confidential text line (BeFree). Available 24/7.

Apply for Our Program

hocatl.org/apply

Long- and short-term residential care for adult women survivors in Georgia.

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